Grammys 2021 Early Ratings Revealed, Lowest Ranked Viewership in History in Early Numbers
The ratings are in for the 2021 Grammy awards, which aired on Sunday (March 15) on CBS.
Unfortunately for the network, this year’s show was not a huge hit. According to Variety, it was the lowest rated Grammys in history.
The ceremony was hosted by Trevor Noah and featured performances from huge artists like Harry Styles, Taylor Swift, Dua Lipa, BTS, Billie Eilish, Post Malone and Megan Thee Stallion.
Despite the impressive lineup, ratings fell significantly from last year. An average of 7.88 million people tuned into the broadcast, with a 1.9 rating in adults 18-49.
In 2020, the show drew a 5.4 rating in the key demo and 18.7 million viewers, while the 2019 Grammys drew a 5.6 rating and 19.9 million viewers. The least-watched Grammys remains the 2006 ceremony, which was watched by 17 million people.
The outlet notes that these are still based on early reports from Nielsen Live+Same Day fast-affiliate numbers and that final numbers that take West Coast viewing into account will be available later today or tomorrow morning. The stats “will likely rise by 15-20%” after the time-zone adjustment.
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